Elevate Dive: January '24 Investor Update
Goals Unlocked 🔓
“You don’t learn to walk by following the rules. You learn by doing and falling over” - Richard Branson
TL;DR. (Quick summary)
Daily Goal Monitoring Released! 📊
New App Store Previews 🔍
7 Q1 Goals that center around Growth & Implementing User Feedback!
If you'd like to catch up and discuss Elevate’s next steps. Let's schedule a quick 30 min call here: https://calendly.com/elevate-health/30min
What is Elevate?
Elevate is a health-centric social network that revolves around speeding up how gym workouts and diets are logged by powering users' cameras with patent-pending technology. We believe our tech will become the gold standard for consumers tracking their daily fitness goals, minimizing 90% of the typing typically done on apps across the industry. We are building a new segment in digital health which we call camera-utilized tracking.
See for yourself with our new Tutorial!
🏃♀️ Experienced Elevate yet? Here’s your chance! Live on Apple App Store! 🥗
Highlights.
Q4 Goals:
Launched Daily Goals ✅
Water Logging Deployed ✅
Received over 125 points of interest in User Feedback for 2024✅
App updates
2 New Versions (1.3.3, 1.3.4, 1.3.5) — Water Logging, Goal Setting!
Product Upgrades:
The “Daily Goals Monitoring” feature was a product roadmap priority considering that our platform revolves around helping people achieve their personal health goals. Users can now set daily goals for water intake, calories consumed and burned, macro totals, step count, and weight lifted. Elevate will continuously update a user’s progress throughout the day.
Monthly Discussion:
As we mentioned last quarter we’ve put user acquisition in our crosshairs. We’ve created a plan that consists of multiple initiatives. App Store Optimization, Influencer Acquisition. Content Creation. User Referrals. User Interface modifications to increase retention and engagement.
When you read the above paragraph, it’s pretty easy to see a common theme of focus. Startups must focus on growth. We made the mistake last year of prioritizing what we wanted to build over the most important metric of a consumer social startup. Our growth rate. Specifically our Daily Active User growth rate. That changes now. The decisions we will make for Q1 and the rest of 2024 will have this focus in mind.
Every one of our goals for Q1 accomplish one of three things.
User Acquisition
User Retention.
User Engagement.
Goals for Q1:
Create 100 pieces of content showcasing Elevate ambassadors, founders and new features.
Develop & Launch Swelfies (Swole + Selfies! 😉) Feature that gives users the ability showcase their daily workouts and receive increased engagement from the community on their goals!
Develop & Launch Streaks which will help us increase consistent motivation.
Update & Modify our in-app Tutorials! Elevate is a behemoth of an app, we need to help guide users through their first logging experiences better!
Develop & Launch a Suggestions Feature that allows Trainers & Influencers to input workouts and meals into subscribers/clients daily logs each day!
New User Referral Feature & Flows.
Improved Push Notification Tactics.
See you next month!
-Sean, Co-Founder
#DontWaitElevate